Reinheitsgebot for Britain!

What a great word. Reinheitsgebot. Reinheitsgebot is the purity requirement for German breweries that orders them only to use water, hops, barely-malt and yeast. It dates from 1516 and has given Germany a proud history of quality ale.

I wish we has a code like this in the UK. We have an as proud if not prouder brewing heritage which is slowly being eroded by changing tastes moulded by huge marketing budgets of the trans-national brewers.

But the fightback is gaining momentum. Craft breweries brewing pure beer is one of the fastest growing sectors in the drinks business, a drinks business which is under continual pressure from lobbyists of all shapes and forms.

Why shouldn't we lobby for British purity laws? People want natural products. They don't want preservatives, colouring, etc. Let's hear it for British Beer Purity Laws!!!